Back in 2014, Peugeot chiefs stated their aim to shift the French brand upmarket, facing up those across the border at Audi and Volkswagen. To achieve this, it was concluded that a reshaping and strengthening of the marque’s very identity was required. That meant less compromises on quality than had previously been the case chez Peugeot and, significantly, a decidedly more premium makeover for some if its bestselling models.
It was undoubtedly the new 308 that set this trend in motion with a flourish, hitting levels of luxury and refinement considerably above Peugeot’s recent modest standards. Now, it’s time to sit up and take note of the all-new Peugeot 3008; the most advanced SUV ever to don the famous lion crest.
Leaner and trimmer than the outgoing model, the 2017 3008 is around 100kg lighter thanks to the use of state of the art construction materials including a thermoplastic boot floor and tailgate and aluminium front wings and suspension. Despite weighing in considerably lighter, the new-look 3008 is roomier than ever, with 90L of extra luggage capacity bumping the total boot space up to 520L. This can of course be extended further with a quick flick and fold of the rear seats to provide a cavernous 1580L worth of luggage room, highly impressive for an SUV of the 3008’s compact proportions and ideal for hauling longer objects such as skis. Loading and unloading has never been so hassle-free either, thanks to the addition of a hands-free sensor-operated tailgate that’s indicative of Peugeot’s upmarket, premium ambitions.
Moving into the cabin, the slightly extended wheelbase of the 2017 3008 affords rear passengers 24mm of additional legroom whilst Peugeot’s sensory based i-cockpit is more tricked-out with toys than ever. As well as featuring driver-selectable ‘environmental ambiences’, Relax and Boost mode, four sensory buttons alter every aspect from the intensity of lighting and colour screens to the speed of the programmable seat massagers and even the aroma within the cabin.
The high-end gadgets aren’t just geared towards greater comfort. The 3008’s 3D navigation system now displays images of buildings and monuments and uses to contours to give a more accurate picture of the terrain ahead. For easier viewing, the entire display can be toggled from the centre-mounted touch-screen to the digital instrument panel at the click of a button. Mirror Screen function, an existing Peugeot gizmo that replicates your smartphone’s display on the car’s touch screen, returns on the 3008, whilst the ten speaker sound system from French audio specialists FOCAL is the first to feature on a production car.
Power options are plentiful, with four petrol and four diesel units confirmed from launch. The 1.2L PureTech 128bhp petrol will be available with both automatic and traditional stick shift transmission whereas its bigger sibling, the 163bhp 1.6L THP, won’t get a manual gearbox.
As far as the diesel options go, the 1.6L BlueHDi comes with either 100bhp or 118bhp in the engine room, with the more powerful of the two available in both manual and automatic guise. The top end 2.0L BlueHDi is your best bet for heavy hauling. Offered with two differing power outputs, the more potent 177bhp comes mated to a 6-speed automatic gearbox.
The all-new Peugeot 3008 SUV will be officially unveiled at the Paris Motor Show 2016 in September where we’ll find out the specifics on pricing and spec. UK order books open this winter, with first deliveries due for January 2017.