I am sure by now that you are aware the DS sub-brand blowing to Citroen has become its owner manufacturer after strong sales, particularly in China. Each of the three cars from the range that once paraded a Citroen badge on their nose are undergoing a fresh baptism into the world of DS. We have seen the new DS 4 and DS 5, but now it is the turn of the much liked DS 3 hatchback. The DS 3 did very well for Citroen and proved to be a rival for the ever popular Mini. Becoming a DS involves a swift movement upmarket with a fresh design, new interior, and improved engines.
The new car does retain some of its predecessors characteristics. That distinctive “shark fin” pillar remains and the roof retains its floating effect. Proportionally it is the same as it sits on the existing platform, that said, it is 15mm lower and its track has been widened slightly. The “DS Wings” chromed grill has been incorporated along with smaller LED lights. This new look is all together more chiseled with sharper character lines.
Inside the interior receives the “watch strap” leather treatment along with a new dashboard insert. The new DS touchscreen infotainment is now housed in the centre console and offers Apple CarPlay. A reversing camera is now equipped and is displayed upon said 7 inch screen.
Notable engine options include a BlueHDi 100 that emits just 87g/km CO2 and a top of the range DS 3 Performance with 205 BHP. The Performance model is in much the same vein as the 208 GTI by PeugeotSport as it gets shorter gearing and a limited slip differential.
The new DS 3 can be had in both hard top and convertible. We will be road testing it next month.