Lotus for the past month has been leaving cryptic clues to the world hinting at its new direction. The British company are venturing away their conventional policy of lighter is better in favour of taking on the likes of Porsche, Aston Martin and Ferrari. If Lotus can bring their ingenuity that defines the company they might just stand a chance in the fiery prestige car battle field. Lotus’ new weapon have just been unveiled, the Elite.
This new car is aimed directly at the Aston Martin DB9 and is said to incorporate luxury motoring with Lotus DNA. Now that may sound like an intoxicating prospect but I have to admit that the DB9 has me on the looks front. Though this 2+2 isn’t what you would call a “minger” it’s not quite assertive enough in design to compete in my opinion. However the Elite gets really exciting when you hear about what’s under the skin… In a front/mid engine layout there is a 5.0 litre V8 with over 600BHP that delivers 0-62MPH in 3.5 seconds. That is a colossal amount of power that puts it right back in contention with cars like the Ferrari 458! The Elite is set for release in 2014.
More from the Paris motor show later.