Lexus are going on a big push to introduce new customers to their brand. The LFA certainly did that, all be it in small numbers, and their range of F-Sport models provides an interesting alternative for buyers of premium German models. Now Lexus are looking to take BMW on directly with a rival for the 4 Series. Making its debut at the Tokyo motor show, this is the Lexus RC Coupe Concept.
Though not badged as a concept, it is clear for all to see that this two door four seater coupe is part of the brands new concept-to-reality slogan. The RC Coupe takes its deign influence from the LF-LC Concept car of last year with its long bonnet and short rear overhang. Two RC’s are being shown; the 3.5 litre V6 model named RC 350, as well as the RC 300h which is a 2.5 litre hybrid. The interior receives the usual high quality Lexus treatment whilst instilling a sporty character.